What's in a value?
- claireslk
- 1 minute ago
- 2 min read
Big news — I’ve officially received my ACCA Certificate in Business Valuation, and I couldn’t be more excited!

This certification is more than just a title — it means I’ve taken a deep dive into the methods, numbers, and real-world thinking behind what makes a business truly valuable. But more importantly, it’s something I want to use to help other small business owners, like you, understand what your hard work is really worth.
Whether you're planning to sell one day, bring in investors, or just want to measure how far you’ve come, knowing your business’s value is a powerful tool.
What Does “Valuing a Business” Really Mean?
Valuing a business is about figuring out what it would be worth if you sold it today. But it’s not just about money , it’s about potential, systems, reputation, customer loyalty, and more.
Think of it like this: your business is more than just this month’s profits. It’s the full picture of what you’ve built and what it could become.

How Is a Small Business Usually Valued?
There’s no single formula, but here are the most common ways it’s done:
1. What You Own (Minus What You Owe)
This is called the asset-based approach. It adds up your equipment, inventory, property, and subtracts any debts.
Great for: businesses with lots of assets or those winding down.
2. What You Earn
This focuses on how much profit your business makes and how steady that income is. In simple terms: if your business brings in money consistently, it’s worth more.
Great for: service-based businesses or those with steady, predictable sales.
3. What Similar Businesses Sell For
This is like looking at how much similar homes in your area are selling for. If businesses like yours are selling for 2× their annual revenue, that might be a ballpark for yours too.
Great for: popular industries where lots of businesses change hands (retail, cafes, online shops, etc.).
What Affects Your Business Value (Besides Money)?
Some things that boost your value might surprise you:
You’ve got repeat customers or contracts
Your business can run without you (yes, really!)
Your systems are organised and documented
You’ve got a strong brand and reputation
You’re not relying on just one or two clients

How You Can Start Increasing Your Value Now
Clean up your financials (know your numbers!)
Build a team or train someone to step in
Create processes so your business runs smoothly
Diversify your clients so you’re not too dependent on one
Get advice early — don’t wait until you’re selling
Let’s Talk About Your Business
Whether you're curious, serious about selling, or just want to understand your worth, I’d love to help.
Let’s chat, crunch the numbers, and unlock the full value of what you’ve built.
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